Forty-three percent of total beer consumption is attributed to the 10 percent of heaviest beer drinkers. Twenty-six percent of U.S. beer consumption happens outside the home.In the state of Wisconsin, no matter what the age of a child, a parent can buy a beer for their child at a bar. The top five beer consuming states in the United States, in order: New Hampshire, Nevada, North Dakota, Montana and Wisconsin. Beer was first sold in cars on January 24, 1935. In 1993 Beck’s brewery paid NASA $130,000 to see if beer could be brewed in space. In 2003 Anheuser-Busch spent $407 million on advertising.