Sushi presentation evolved as a form of marketing. Food artisans wanted to exemplify the simplicity of the food with the beautiful presentation, artful color and decorated dishes. Sushi was created in the fourth century B.C. in China, not Japan as many believe. Sushi was not originally prepared as a delicacy, but as a form of preserving fish. Salted fish was kept in fermented rice for several years to help preserve the fish and make it more portable. Many believe that sushi means raw fish. Actually, sushi means vine-gared rice. This term is based from the original use of fermented rice to store fish.